Six years ago today, the bp deepwater horizon oil spill occurred in the us gulf of mexico with devastating effects on the local environment and on public perception of offshore oil and gas drilling. Case study: bp oil spill background this lesson has addressed the key components of ethical principles in crisis communication, including the ethical principles of responsibility, accountability, and humanistic care. Although the company’s gulf coast oil spill debacle now makes bp seem like the butt of crisis management jokes, just a year ago any corporate observer would anticipate the best from this massive multinational’s board and management. The key facts and issues of the case are that british petroleum's offshore drilling rig, the deepwater horizon exploded in the gulf of mexico on april 20,2010 and caused the largest accidental marine oil spill in history.
Reflections on the bp oil spill crisis by david grayson and david denyer there are many important lessons to be learnt from the bp crisis: aspects of crisis management, how you relate to different stakeholders, as well as the very fundamental issue of the crucial importance of safety, which is one of the most vital elements of a responsible and. 1 case study: the gulf coast and the bp oil spill about the gulf coast the gulf of mexico is bordered by five of the united states: florida, alabama, mississippi. Crisis, this study focuses solely on its use of twitter and only on the @oil_spill_2010 account a request has been made to the library of congress for access to the full library of tweets from @bp_america. One of the best case studies of bad crisis management is bp’s actions after the april 20, 2010 oil spill off the coast of texas a deadly mixture of natural gas, mud, oil and concrete exploded from approximately 5,000 feet below sea level onto the deck of an oilrig stationed in the gulf of mexico.
It will be months, if not years, before the full impact of the deepwater horizon oil rig spill will be fully understood — environmentally, commercially, and politically. Thus, the bp oil spill in the gulf of mexico case can be used to teach people lesson how to effectively use risk management and crisis management practices in addressing unexpected disasters to manage the crisis, a special plan should be developed and tested. Deepwater oil spill a 'classic failure' of bp management, court hears former bp consultant describes culture of greed that led to worst oil spill in us history as sprawling civil case continues.
Bp oil spill also called the deepwater horizon oil spill was an oil spill in the gulf of mexico near mississippi river delta, united states at approximately 9:45 pm on 20 april 2010, an explosion had occur, causing a massive oil spill in the gulf. 1 bp’s response to the gulf of mexico oil spill a crisis communications case study giulia carando & katie perugini 2 contents bp at a glance key people situation analysis the spill beyond petroleum campaign a stained reputation crisis management efforts bp’s initial response the public response communications plan strategy strategy overview restoring the environment restoring the economy. If you want to know how to make a bad crisis worse, follow bp's example the gulf of mexico oil spill is huge it would cover an area from birmingham to the north sea to france and to southampton. This study investigates the deepwater horizon oil spill our case studies demonstrate how root cause analysis applies to a variety of problematic scenarios this study investigates the deepwater horizon oil spill the race to kill the bp oil gusher by joel achenbach internal accident investigation report. A case study of the deepwater horizon and bp’s crisis communication crisis in the same way in order to observe this phenomenon i took bp’s oil spill in the gulf of mexico as a case study the accident occurred in april 2010 and bp, a british organization, was viewed as the principal responsible cross-cultural crisis management.
2 abstract this case study found that from may through july 2010 most reports from gulf area hospitality providers noted a significant drop in tourism revenue due to the bp oil spill. Staring at the fish tank at my chiropractor’s office this week, i realized that bp’s deepwater horizon oil spill and the resulting sour of public opinion is an opportunity to look at social media and crisis communication. In order to understand how crisis management fits into corporate public relations and reputation, the case study is a critique of british petroleum’s use of corporate relations to manage negative perceptions stemming from the gulf of mexico oil spill. Crisis management and the bp oil spill it is a common fact that the economic agents of today are no longer able to generate profits through the simple creation and sale of products and services.
To say that the gulf oil spill was an organizational accident—something that grew organically out of the culture of the drilling platform—doesn’t mean bp wasn’t responsible. Crisis management strategies: bp oil spill case study david allman - duration: doctordude 8,223,385 views 29:55 public relations crisis communication case study - duration: 10:28. The present study was conducted to identify models of best practices for crisis management and to apply these models to analyze the effectiveness of bp’s response to the 2010 gulf of mexico oil spill. Financial losses to bpto deal with the spill oil as well as reputation and financial losses, the company particularly use many tactics and tools to communicate with stakeholders during and after the crisis.
The case of bp oil spill 2287 words | 10 pages of oil and how to clean it up in case it were to get released into the wild mitigation is the actions to reduce or eliminate the risks to people and property from such hazards and their effects (haddow et al, 2014. Bp oil spill crisis the deepwater horizon was a nine year old, ultra-deepwater, dynamically positioned, semi-submersible, offshore drilling rig built in south korea in 2008, british petroleum (bp) leased it from transocean to drill for oil in the gulf coast. But it has not altogether mishandled its management of the oil-spill crisis most corporations manage most crises either very well or very poorly in the case of bp, the truth lies somewhere in.